Clock.
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/ 2019 / Product Design
Designed by Yonghun Cho
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Clock. is a set-top box in the form of a desktop clock, designed to improve the unnecessary user experience encountered while using the set-top box.
One of the most significant issues users face while using a set-top box is "hiding the set-top box." The root cause of this issue lies in the fact that the user's experience with the set-top box is conveyed through the medium of the TV. Since the primary function of the set-top box is to extend the usability of the TV, the user's experience with the set-top box is delivered to them through the TV. Consequently, the inherent usability of the set-top box is not actively communicated to the user, making it feel like an unnecessary product that disrupts the interior of everyday life.
Clock. addresses this user experience issue through the "disguise function." By incorporating a clock function that engages users more actively, it complements the lack of user experience in hiding the set-top box. This allows the set-top box to be perceived not as a product to be hidden but as one that interacts actively with the user.
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